Category: <span>Pragmatism In Action</span>

The Company Store Became an App

There is something about these gig apps and the way they keep trying to get their hands around the money after the work is already done. You drive the miles.You burn the gas.You put wear on the car.You take the risk.You deal with the passengers, the deliveries, the traffic, the weather, the parking lots, the…

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Yeah, Wouldn’t You Like to Be a Pepper Too?

Growing up Gen X means remembering a lot of advertising slogans that got burned into your head before you even understood what advertising was doing. One of those was Dr Pepper. Be a Pepper. Wouldn’t you like to be a Pepper too? At the time, it was catchy. It was harmless. It was soda. It…

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Safety Shouldn’t Cost the Driver

Every rideshare driver eventually encounters a situation where doing the right thing costs them money. That shouldn’t happen. Recently, I accepted a trip that looked like it was going to pay around $17. I drove to the pickup in good faith, expecting a routine ride. Instead, I arrived to find that the passengers had a…

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The Summer Slump Is Bigger Than Fewer Rides

RideShare Pro recently posted a video discussing a frustration many drivers are feeling in different markets: the summer slump. A lot of people look at lower earnings during the summer and assume there are simply fewer passengers. That is part of it, especially in college markets, but it is not the whole story. There are…

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Immigration, Law, and the Conversation People Keep Trying to Dodge

Okay, folks, this is one of those things I just have to say. If you want to have a real conversation about immigration, law, enforcement, temporary protected status, public resources, assimilation, and national priorities, then let’s have that conversation. But let’s not pretend the conversation starts and ends with slogans. The United States has one…

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Asshole Tax

Yes, the asshole tax exists. A lot of industries have a nicer phrase for it. They call it adjusted pricing. They call it inconvenience pricing. They call it a difficult customer fee. They call it a special handling charge. They call it whatever sounds professional enough to put on paper without saying what everybody already…

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When the Brake Job Becomes a Tollbooth

There was a time when basic maintenance meant basic maintenance. Brake pads. Lights. Sensors. A starter. A module. A part comes off, a part goes on, the car checks out, and you move on with your life. That used to be the general understanding of ownership. You bought the vehicle. You maintained the vehicle. You…

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